You may have heard the terms NMN and NR in relation to NAD+, but you might not know what they are specifically. NMN and NR are precursors to NAD+, meaning they become NAD+ through a series of chemi...
Ageing and mental decline Cognitive decline is an unfortunate part of ageing. As we get older, our cells accumulate damage and in the brain, this can manifest itself in a range of ailments such as ...
Cellular health: health span versus lifespan Through incredible research and scientific breakthroughs, we’ve come to discover just how important cellular health is and how it impacts healthy ageing...
NAD+ is essential to the creation of energy in the body and the regulation of pivotal cellular processes. While supplements such as amino acids, multivitamins and protein powders garner lots of att...
Do you feel tired all the time? Do you lack the motivation to get things done? Do you find you’re not on your A-game? Do you need more mental clarity? If so, NAD+ supplements could be just the thi...
What is Optima Max 100? Optima Max 100 is a fantastic natural supplement that you can take to combat a range of problems. Our Optima Max 100 supplement has been formulated by our research & dev...
What is healthy ageing? WHO defines healthy ageing as “the process of developing and maintaining the functional ability that enables wellbeing in older age.” Healthy ageing is about creating the en...
Our immune system and winter During the winter months, our immune system takes a bit of a hit. Flu viruses and other seasonal bugs thrive in colder temperatures which means our immune system needs ...
Our DNA is protected by a chromosomal shelter, but despite this, is still highly susceptible to damage. This damage can lead to a breakdown of DNA strands and crucial genetic mutations, those whi...