THE GROUNDBREAKING BENEFITS OF NAD+, EXACTLY WHEN YOU NEED IT. SHOP OUR NAD+ SUPPLEMENTS TODAY!

THE MIRACLE MOLECULE

NAD+ stands for nicotinamide adenine dinucleotide. It naturally exists in all our living cells. Put simply, NAD+ manages our energy levels, and has numerous therapeutic benefits, including:

Anti-ageing
Cell regeneration
Skin brightening
Weight loss
Sleep deprivation
Improved concentration & focus
Energy level increase

OUR SCIENCE

EXECUTIVE LIFESTYLE

Earn your place at the top and stay there with NAD+

Calling all career-hungry corporates and seasonsed CEOs, get back on form and maintain your competitive edge with supplements specifically designed to combat long hours at the office and frequent flying.

FITNESS LIFESTYLE

For health and happiness, NAD+ is hard to beat

Whether you’re combating fat or want to stay fighting fit, our NAD+ supplements aid performance while boosting recovery time, so you never miss a step.

WELLNESS LIFESTYLE

Discover synergy between mind & body with NAD+

Don’t just survive – thrive. Our supplements achieve that delicate wellbeing balance to boost mental and physical health, so you can be your best you and feel on top form from all angles.

CREATIVE LIFESTYLE

Discover your untapped creative potential with NAD+

Stuck in a rut? Mind blank? Writer’s block? Feed your creativity from the inside with effective supplements that focus your mind and breed innovation, impulse and excellence

BEAUTY LIFESTYLE

Feel as fantastic as you look with the power of NAD+

It’s an age-old saying that good looks open doors, and there’s an undeniable connection between looking good and performing at your peak – not least because when we look great, we feel great, too.

LATE NIGHT LIFESTYLE

Round-the-clock optimisation with NAD+

The city never sleeps – so in our always-on world, there’s always an option for work and play. Embrace your late-night agenda and enjoy life at all hours without the guilt and burnout. What’s the harm?

THOUGHTS ESCAPING YOU?

Memory Plus Supplement

Discover our natural memory enhancer, where cognitive function improves while your cells renew, and those mental pathways are kept clear.

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MEET EVERY CHALLENGE HEAD-ON

Discover our cells regenerator, where you’ll feel less fatigued, your body will have its natural healing abilities boosted and you’ll sleep better for longer, too.

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As Seen In

OUR BESTSELLERS

Optima Max  (60 TABLETS)

Optima Max (60 TABLETS)

£69.99
Optima Max  (90 TABLETS)

Optima Max (90 TABLETS)

£179.99
BioGenetic 360° Test

BioGenetic 360° Test

£839.00

WHAT IS NAD+ & HOW DOES IT WORK?

The ‘miracle molecule’

NAD+ contributes to improved energy levels and vitality, mental clarity, and improved metabolism, cardiovascular health and neuroprotection.

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How much NAD+ is too much?

What is NAD+? NAD+ stands for nicotinamide adenine dinucleotide and is a coenzyme that naturally occurs in our bodies. NAD+ plays an important role in energy production, as it helps sustain our mitochondrial function. Mitochondria are responsible for converting oxygen and nutrients into energy, in turn generating around 90% of the energy our cells need…